Marketing Experts for Roofing Contractors

Welcome to Roofing Contractor Marketing!

RCM has been a leading Roofing SEO & Website Marketing company for over fifteen years. We give you a one-source, one-call solution for everything related to your online roofing marketing strategy. If you are looking for someone to trust with your SEO and website marketing, we should talk.

Trusted Roofing Marketers Since 2009

If you are looking for someone you can trust for the long haul with your marketing, RCM might be worth investigating. Many companies will call you and email you every day, promising you the moon, but you don’t trust them. You have a sense that building a real marketing strategy for your company is no quick easy fix.

Earning Your Place on the Search Engines

You have to earn every success on the search engines and online. Marketing for a roofing company is more complicated now. SEO is extremely complex. We want to be your trusted partner to build your brand and position online.

RCM has been doing this for a long time. Some of our clients have been with us since our start.  We have been helping roofing contractors build their roofing marketing plans since 2009.  Our clients stay with us because we are good at what we do, we are transparent, we are responsive and therefore, we are trusted.

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Most roofers have been burned by over-hyped promises of huge quick success and guaranteed leads – but our best long-term clients know marketing and competing against other roofing contractors is truly a battle. Success is earned every month and that wins the game over years.

Many marketing agencies will tell you what they think you want to hear in order to get your business. But we believe in being honest and transparent with our clients from the beginning – even if it means losing a project. Our process is designed to help you understand what goes into a modern, effective digital marketing strategy for roofing companies and how we can help you achieve your specific goals. We can help you have success online. A powerful Roofing Marketing Plan will be built just for you, customized for your success. Do you have a marketing plan? Most roofers do not.

Long-Term Trusting Relationships

Our marketing team can help you build a long-term successful presence online. Your digital marketing effort is not a race, it is a marathon. If you are looking for a quick hit (buying “leads”), we are not for you. Do you want to build a successful roofing business that generates strong revenue each year? Then let’s talk.

Your Strategy?

What is your local marketing effort? Most roofing contractors do not have a plan specific to online search engines – but they should. Our SEO services are the most important part of what we do for roofers – it is the cornerstone. And we are very good at it. As a traditional digital roofing marketing agency, we will develop your proven roofing marketing plan to help you acquire new customers and grow your business.

Web Design

Your website should be your best salesman. Digital marketing services will help you get traffic to your website, but what happens when they land there? Advertising campaigns would be useless without roofing contractor websites that close the deal. Our award-winning web design and development team will ensure your website is optimized for conversions and that your visitors have a seamless experience from start to finish. Are you ready to increase brand awareness and start generating leads that turn into sales? Our roofing marketing pros are here to help.

I Want You to Analyze My Website

Search Engine Optimization

Search engine optimization for any roofing company is complex and ever-changing, but our team of experts is up for the challenge. Most roofing SEO companies would have you believe that SEO is a secret sauce. It’s not. It is a process that takes time, dedication, and effort. Local SEO is the most effective way to increase your website’s visibility in Google’s search engine results pages (SERPs). Our team of experts will help you optimize your website and content for both on-page and off-page SEO so you can rank higher, generate more traffic, and convert more leads.

Google Business Profile

The home services industry is one of the most competitive online. So how do you make sure your roofing company stands out from the crowd? Google Search results and Google Maps are the two most powerful platforms for a roofing company to be visible on. Google My Business (GMB) is your free listing that appears in both. We help roofers optimize their GMB profiles for maximum visibility and lead generation. This FREE listing on Google gives you the chance to showcase your business, online reviews, products, and services to potential customers in your area who are searching for roofers online. Optimizing your GMB profile is one of the best things you can do for your business.

Analyze My Google Business Listing

Reputation Management

Local businesses live and die by their online reviews. In the home services industry, roofing companies are no different. Your digital strategy would be incomplete without a plan for reputation management. In the age of online reviews, your business’s reputation is more important than ever. Our marketing team helps you attract prospective customers like clockwork, by monitoring reviews and feedback across the web and responding quickly to address any concerns.

Pay Per Click Google Ads

Pay-per-click advertising is one of the quickest, most effective ways to generate leads and sales for your roofing company. Our team of PPC experts will work with you to create and manage a pay-per-click advertising campaign that is tailored to your budget and goals. We use data-driven strategies to ensure your Google ads are seen by the right people at the right time so you can get the most out of your investment. Are you ready to experience business growth on a whole new level?

Give Me Ideas to Increase Leads

Social Media

Did you know that over 70% of your customers check your business’s social platforms before they decide to do business with you? Social media is one of the most powerful tools in your marketing arsenal, that can help you connect with your target audience, build relationships, and grow your business. Our team of social media experts will help you create and implement a strategy that gets results. We’ll help you choose the right platforms, create engaging content, and grow your following so you can take your business to the next level. At the very least, your page should be up-to-date, accurate, and have engaging content.

Marketing Consulting

Google Ads, custom websites, content marketing, TV, direct mail, local SEO, and social media sites, can be very overwhelming. To make matters worse, the landscape of marketing is always changing. It’s hard to keep up, let alone be an expert in all of it while figuring out appropriate marketing costs for the sake of your bottom line. You need a plan that ties everything together and actually works. And that’s exactly what our marketing consulting services provide. We are one of the oldest and most established specialized roofing marketing agencies in the US. We take the time to understand your business, your goals, and your customers so we can create a customized marketing plan that gets results.

 

Digital Marketing for Roofers Checklist:

• Google Business Profile listing maximized
• Great reviews on Google – and lot’s of them
• Google Maps Optimization
• SEO for organic ranking
• Local Service Ads “Pay Per Lead” campaign
• Paid Google Ads “Pay Per Click” Campaign
• Google Display Ads Campaign
• Analysis of your Google Search Console
• Website Page Speed Analysis and Optimization

This list is just a short description of some opportunities that need to be worked on non-stop. Every one of these bullet points can make you money when executed properly. This is what we do at RCM. We do roofing websites and other marketing support, but all of these are designed to convert a Google searcher to call your roofing company.

Your digital marketing campaign is extremely important. This is what we do. We help your roofing company build a cutting-edge online marketing attack to drive business.

Contact Me to Discuss My Situation

Your New Marketing Director is Ready

You can have your entire roofing marketing plan underway with your own roofing marketing director. Roofing web designs, Search Engine Optimization, Google My Business optimization, reputation enhancement and so much more. RCM is ready to help you get strategic solutions in place for your marketing attack. We get it all organized and executed.