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Roofing Marketing Experts

Roofing Contractor Marketing

Roofing Marketing Experts

Grow Your Roofing Business with Proven Digital Marketing Strategies

Welcome to Roofing Contractor Marketing. My name is Greg Hoffman and I started RCM back in 2008 as a specialized marketing agency for roofing companies. Our mission is to provide a comprehensive Google and online marketing strategy that builds our roofing contractors into market leaders.

Roofing Contractor Marketing logo

Why Should You Call RCM About Your Marketing?

  • We are a highly experienced team in roofing marketing 
  • We know the roofing business
  • We work with some of the biggest roofing contractors in the US
  • We have a proven formula for success
  • Winning requires more than great salespeople and installers
  • You need a robust online digital presence that compels customers to call you

At RCM, we empower roofing businesses like yours to attract more qualified leads, convert website visitors into customers, and significantly boost revenue. If you are ready to build your roofing marketing presence for long-term success, partner with RCM; a team that’s as committed to your growth as you are.

A Trusted Partner

With over 15 years of experience, RCM has been the go-to digital marketing expert for roofing companies looking to cement their online presence. Some of our clients have been with us for the entire 15 years. Our team, boasting in-depth roofing-specific knowledge, crafts intelligent custom strategies designed to push your roofing business above your competition.

Here’s What Sets Us Apart: Experience

Roofing marketing is what we do every day. You will not be training us on what works for roofing marketing. We are already there. You only share with us your business details and the competition you want to beat.  This is big.

What We Provide – A Customized Digital Marketing Roadmap: Begin your partnership with us through a free consultation that discovers your unique needs. We lay out a clear, results-driven marketing plan tailor-made for your roofing business.

Comprehensive Digital Marketing Solution:

  • Search Engine Optimization (SEO): Maximize and optimize all your online assets and website as the foundation for all lead generation.
  • Pay-Per-Click (PPC) Advertising: Secure targeted leads quickly with optimized ad spending.
  • Local SEO & Google Business Profile Optimization: Capture prime real estate in local search results and effortlessly connect with prospects in your vicinity.
  • Website Design & Development: Forge a website that’s not just visually appealing but a high-converting asset.
  • Social Media Marketing: Cultivate meaningful relationships, amplify brand awareness, and funnel traffic to your website.
  • Reviews & Reputation Management: You must get more reviews from customers. Actively engage with online reviews to foster trust and establish credibility. 


What Keeps You Up at Night?

Concerned about a lack of new leads? Frustrated with poor visibility on Google or escalating ad spend without results? Maybe negative reviews are tarnishing your reputation, or new competitors are challenging your market position. Or maybe you have an ad agency you work with that doesn’t understand your roofing business.

Rest assured, RCM has the solutions to your marketing challenges! RCM tailors our Sales-focused Roofer Marketing specifically to meet these challenges head-on, ensuring measurable success and a tangible increase in leads and conversions.

Marketing Success Story: Interstate RoofingInterstate Roofing Logo

Read about how one of the largest and most successful roofing companies in the US, Interstate Roofing, with headquarters in Denver Colorado, has been working with Roofing Contractor Marketing and Get Found Fast for over 10 years. This is how successful contractors utilize RCM to win big for the long haul.  Read the Roofing Marketing Success story here.

Experience and Expertise That Matters

RCM works with many big and small roofing contractors nationwide. We are the experts when it comes to roofing lead generation, roofer ads and roofer SEO. RCM started specializing in roofer digital marketing back in 2008. Since then, we’ve dedicated ourselves to honing digital strategies that work specifically for roofing contractors. This focus has fostered long-term relationships built on efficacy, transparency, responsiveness, and trust.

Google search results showing roofing companies organic listings and the local 3-packEarn Your Spot on Google’s Search Results

Achieving success and securing a place on Google’s first page or Local 3-pack requires diligence and a strategic long-term approach. The complexity of SEO today is staggering, but with RCM as your digital partner, navigating this ever-changing landscape becomes not just manageable, but rewarding.

Take the First Step Towards Online Success

Unlock a FREE SEO Analysis today! Allow us to conduct a comprehensive evaluation of your website, its current standing against competitors, and pinpoint areas for SEO improvement — all obligation-free.
Then squeeze in some time for a free consultation with us and discover how RCM can launch your roofing business to unprecedented success.


The Roofing Contractor Marketing Plan includes six digital services.

SEO

Search Engine Optimization refines website copy and improves website structure so your web pages rank higher on Google search results. Choosing the best keywords to focus on is only 1 of 30 steps we take to increase your organic traffic from Google and Bing.  Our SEO tactics help roofing prospects find your website and point them to calling or filling out an inquiry form. 

LOCAL SEO

Local SEO for roofers raises your visibility in location-specific searches, helping you get roofing leads near you. Optimizing your Google Business Profile, including location, a full list of services, and customer reviews, significantly boost your local online presence. Our proven approach helps roofing companies appear prominently in local search results and Google Maps, connecting you with nearby prospects actively seeking roofing repair or roof replacement.

ROOFING WEBSITE DESIGN

Discover why a fresh, easy-to-navigate website can be a game-changer for your roofing business! It’s more than just a digital business card; it’s how you greet the world and turn homeowners or property managers into customers. With responsive web design, your website can look great on any device, and turn prospects into customers. A well-designed website with creative landing pages can set your roofing company apart from the competition and boost your business.

PPC (Pay Per Click Ads)

Paid search, Paid social, Display, Local Search (LSA), and YouTube video ads are the way to reach prospects getting ready to buy roof repair or replacement. When the consumer or client searches Google or Bing for a residential roofer near them, your PPC roofing ads will lead them to your website. With Display and YouTube Video ads we deliver ads to people searching for information about roofing. Ads can be targeted precisely, lowering your cost per lead. Forget cold calls and endless flyers – target ideal customers actively searching for roofing services, right when they’re poised to make a decision.

LSAs (Local Service Ads)

Local Services Ads help roofers connect with homeowners who search on Google for the services you offer. Your roofing LSA ads will show up for customers in your area, and you only pay if a customer contacts you directly through the ad. You only pay for Qualified leads with these ads. The other benefit is that they appear at the very top of the Google Search results, above the Local 3-pack and above the map. Let RCM set-up LSAs for your roofing company.

Customer Reviews & Reputation Management

Use the power of word-of-mouth marketing in the digital sphere with customer reviews. Customer reviews are more important in today’s digital age than ever. RCM helps you generate a steady stream of glowing testimonials through our reputation management services. We’ll show you how to effortlessly request reviews, filter out spam, and showcase them across your website and business profiles. Watch trust soar as potential customers see genuine praise, transforming leads into loyal clients. 


RCM roofing ad and roofing SEO experts

Some RCM Team Members at the Digital Summit

Call Us Today

You can have your entire roofing marketing plan underway with your own personal roofing marketing director. Roofing web designs, Search Engine Optimization, Google Maps & Local Pack optimization, LSA Ad Optimization, PPC ads and so much more. RCM is ready to help you get strategic solutions in place for your marketing attack. Call for a free consultation 1-888-474-7276 or fill out the contact form for a FREE Consultation and Marketing Analysis! 

Thank you for Visiting RCM

Thank you for visiting Roofing Contractor Marketing. We hope to meet you soon and find out how we can help you grow your roofing business for the coming year and the decades ahead.

Greg Hoffman

Founder

Roofing Contractor Marketing

 

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