The Benefits of a Blog for Roofing SEO and Marketing
Maybe you think your roofing business does not need readers but customers, so you prefer to promote your website and products instead of writing blog articles.
And yet, there are some excellent reasons why your business should also have a blog!
First reason – Drive more traffic to your company’s website
Blog articles as part of the SEO roofing process helps you reach an audience more extensively than other website pages. It indexes faster in Google and reaches potential customers faster.
The recommendation is to address exciting and relevant topics for your customers, the information they want to know about your services and products, roofing ideas, etc. Insert conversion items to redirect the reader to the sales pages. The conversion elements can be the internal links to the services page, the link to the contact page, etc.
Reason two – A blog will make your business look more trustworthy
Make a list of the frequently asked questions that your customers have asked you so far. Address the topics in your blog articles and use these questions as headlines in your blog posts. This way, you will address the information needs of your potential customers.
Reason three – You increase the time people spend on your website
Relevant articles = more time spent by prospective customers on your website. The more time a visitor spends on your business’s website, the more the relevance of the site on Google will grow.