Complete Marketing Services
Marketing has become really complicated. The internet has impacted all the major media. Newspapers are going out of business as local advertisers now have a more effective and affordable alternative. Yellow page companies are dying and are slashing prices 50% or more to keep current clients. These were standard marketing vehicles in the past. Not anymore.
Full Time Marketing Directors
We offer Roofing Contractors an opportunity to hire us as their full time Marketing Director to professionally coordinate all the new complex marketing variables. Your RCM marketing director will give you full access to the knowledge and expertise we have acquired as a roofing marketing company to maximize your marketing investment.
Personalized, Professional Marketing Management
Your RCM Marketing Director will get to know you, your company, your market, your goals and your unique mission. Each Marketing Director for RCM has specialized expertise in managing your marketing for the roofing industry, Internet marketing and traditional marketing. Your Marketing Director will also have access and the shared knowledge of other RCM markets and successes we are experiencing.
Highly Specialized Marketing Services
No other company offers Roofing Contractors an opportunity for such highly specialized hands on marketing systems as RCM. Marketing your Roofing Business is no small task. If you had full time access to a roofing marketing expert with a system that is simple for you to execute, wouldn’t you want to take serious look at it? Call us at 888-474-7276.
Marketing strategy is about planning the year ahead and now is the time to get your strategy together. It’s surprising how few Roofing Contractors actually have a marketing plan. Most folks just go with the best sales pitch of the day and see what works. We know that the successful companies that seem to grow year in year out, good economy or bad economy have a plan. They develop goals, budgets, assess the competition, consider the messaging, the offerings/incentives, the marketing calendar, the advertising mix, and more. The strategy is developed based on information from the past, economic considerations, growth from the year prior, growth goals for the year ahead and expert advice from people who know. All of these factors are considered and worked together to formulate the plan of attack on business development.
RCM brings a wealth of experience, knowledge and tactical execution to the planning table. We understand the reality of business ownership, the reality of the economy and the competition. We also have first hand reconnaissance of battles going on across the country. Having professional guidance and execution of your marketing strategy and tactics is extremely valuable to a roofing company owner on many levels:
- We are a resource for advice and guidance during the planning process
- We handle all the execution, ensuring a great launch, effective creative and competitive pricing for expensive media
- We save you a lot of time and guess work crafting a great marketing plan
- You can secure RCM to be an exclusive resource to you in your market
- We are taking the best solutions from each market to fine tune each RCM clients campaigns